About
From the operations floor to the AI front line.
I didn't come to AI from a research lab. I came from operations — where systems either work or they don't, and people feel the difference. Twenty-five years of making complex things actually work led me here.
Enterprise systems
On the operations floor
Warehouse, data centers, integrations, process improvement, business analysis — I rebuilt operations end to end at Kingpin Tattoo Supply and Nexus Brands Group. That's where I learned the discipline transformation really takes: small, deliberate changes, made consistently, that compound into a very different result.
NetSuite consulting
In the consulting room
Senior Consultant → Solution Architect → Senior Solution Architect → Practice Lead. I now lead practice at a consulting firm, delivering enterprise transformation at scale — and implementing AI solutions that have saved companies six figures a year.
AI transformation
The method: MASTERS
Everything I'd learned — the operator's pragmatism, the eye for where value really is, the insistence that systems actually work — became a repeatable method: the MASTERS Framework. Seven steps that take a business from AI ambition to measurable, durable results.
The through-line is simple: I make ambitious things actually work. That's what I do for organizations navigating AI.